NGL Collective announced it has been awarded the TAG Certified Against Fraud Seal by the Trustworthy Accountability Group (TAG). TAG is the leading global certification organization dedicated to fighting criminal activity and increasing trust in digital advertising.
“As the leading independent Latinx video company, NGL Collective is committed to ensuring our platform provides our advertiser clients access to premium, fraud-free video inventory,” said Ben Leff, NGL Collective, COO and Co-Founder. “Receiving the gold-standard TAG certification further validates NGL’s premium status as a leader in our space.”
TAG is an independent organization that was launched by the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA), and Interactive Advertising Bureau (IAB) to ensure transparency in the business relationships and transactions that undergird the digital ad industry, while continuing to enable innovation.
“We commend NGL Collective for taking this initiative and leadership in the Hispanic media industry to fight advertising fraud,” said Rachel Nyswander Thomas, Senior Vice President of Operations and Public Policy, TAG. “We look forward to working with NGL to promote brand safety by eliminating fraudulent digital advertising, and we congratulate NGL on receiving the TAG Certified Against Fraud Seal.”